The Source

Thought Leadership

CMO Elissa Feldman On Blogging and Your Business

6 minute read

September 26, 2023

I'm a huge blog fan — even more so since I learned that 90 percent of our site's organic clicks were on our blog! But of course, you'll want other numbers to support your blogging...

CTO, Kevin Ruthen, discusses: AI is Not Your Bogey Man

6 minute read

August 22, 2023

Scroll through some recent headlines and you may start to think that Artificial Intelligence is as great a threat to the globe as climate change, radical politics, or the (wholly hypothetical) return of Barney the...

Fora Financial VP Sales, Michael Hollander speaks about: Closing the Customer Satisfaction Gap

6 minute read

July 19, 2023

For three years now, my sales team and I have worked with many small-business clients hit by the pandemic and/or inflation. They've stared down challenges such as finding and paying for inventory, maintaining staff, and,...

Fora Financial CFO, Andrew Gutman Asks: How Is Your Business Coping With Inflation?

4 minute read

June 20, 2023

Most firms can do more than they realize to curb the effects of rising prices on the bottom line. Price increases in New York City are as common as rush hour traffic and fights between...